Its not a matter of who wins or loses, it’s how you play the game. In this post, Andrew addresses the conundrum facing many UX designers: conducting user research appears to diminish our role as an experience designer. Properly executed, though, design research makes for a valuable return on investment.
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The number of applications available for User Experience professionals is ever-expanding; much of this growth happening over the last year! As a consequence, experts are increasingly turning to novel tools in order to collect data and generate reports regards their websites. We’ve compiled a list of some of the best and are giving discounts and licenses away to our readers.
Nate Bolt and Tony Tulathimutte, of the creative research firm Bolt | Peters, have conducted literally hundreds of interviews; so it’s only fitting that we return the favor. Read on to learn more about what design research means to you and how you and yours, and how you can get started. If that’s not enough, we’re even giving away books!
Ostensibly, the design process for websites and applications is a breeding (and proving) ground for new ideas. But a confluence of ill-defined experience design process, development methodologies, and varying entry points for those in the design disciplines requires us to take a second look. In this post, Andrew articulates some of the more novel ways in which experience designers are looking at the design process in order to orchestrate better user experiences.
Do you understand your audience? What makes them tick? These are important considerations in creating conversion-friendly experiences.
Sometimes it’s important to take a step back from reading articles related to user experience and listen to the stories told by those at the forefront of our discipline. So to that end, we sent out a few questions to the speakers of the UX London conference asking them a couple of questions about how they got started and where they see our industry going
Today, eye-tracking is used heavily by marketing groups to craft effective designs in advertising, and by usability researchers to define the optimum user experience. This technology is anything but new though. In fact, eye-tracking goes all the way back to the 1800′s.
Mashable made a fresh start of the new year by launching a redesign. The intention of which was to put more focus on the stories, remove clutter, and to divide the content into sections. Most readers responded positively. But our team wanted to answer a more targeted question: What are the most attention-grabbing changes in Mashable’s new design? In this article we analyze user feedback and exhibit our results.
We’ve just begun a year and already I have been overwhelmed with the amazing UX articles, websites, and projects that have cropped up over the past few weeks. It is exciting to see the growth in this upcoming field.
Ambient user experience defines the parts of an experience that goes beyond the obvious. Of course our websites need to do what users expect. But our job isn’t based on mediocrity. Elevate the experience. Setting up an ambient user experience promotes excitement and may lead to lasting change.