Redd’s Review

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My first impression of is that the site is compartmentalized to a degree and I’m not entirely sure where my eye is supposed to go. I feel like I should be looking at the colored boxes, but I need to read the text to the left of them in order to understand what they are actually talking about.

Looking at the description, I see that the purpose of this site seems to be creating your own social network, with lots of options and things to do. I’m a little confused about why you would want to create your own social network instead of using one of the myriad of ones that is already out there, but the more I look at it, the more I see a benefit to having a small self contained network pertaining to a particular topic.

Moving down the page, I have an option to create my own webjam, the reasons why I should do it, and a demo video. The reasons box is a little off balance and the buttons and the video here all seem to be floating in the ether. It’s not very coordinated or clear, again, where the eye is supposed to go.

The video gives a good presentation of the inner workings of the webjam application. Below that is a small showcase of featured webjams and webjammers.

The top navigation has extra links to the particular pricing plans that this site has to offer, and then it has links to features, pricing (again) and community. I feel as though the recurrence of pricing links is a little much. I understand that they are trying to sell a product, but it feels a little like being hit over the head with it a little too much.

The features page is very nice, I like the design and how it is laid out. I wish the homepage were more like this, with buttons that you can click on to gain more information that is laid out in a good and consistent fashion.

Looking at the pricing page, you can see that for certain fees, you can get more in debt about the size and functionality of your webjam, including a pretty pricey option that has a one time set up fee but allows you to start generating revenue from it, which is pretty darn smart.

The community link takes you in to what looks like webjam’s own webjam, and this page is immense and densely packed with information and activity. I have to say, streamline this a little and it would make a really good homepage if there was a little less information in it.

Once I have created an account, which is actually a really nice interface, I get pulled into my own personal homepage. This is also not something that I like the organization of very much. It’s muddled and I have no clue what I am supposed to be looking at or really how to go about getting started.

So, I go to click on create a new webjam so I can do more exploring of what this application can do and I have to say, it’s pretty awesome. It has really good drag and drop functionality, allowing you to customize your webjam how you want it. It’s kind of like building your own version of Facebook’s homepage but with more ability to control how you want it to look. You can also control some of the options for other people who have joined your webjam, allowing you to invite people, message them or post events.

You can also monitor what your friends are doing within an activity report, a neat feature that gives you at a glance access to what everyone else is up to.

I think the thing here is that once you get into the application, it is absolutely gorgeous. But the homepage doesn’t feel as though it had the same designer. I think that with a redesign, it would make the look and feel more consistent.

Going back for just a moment to the homepage, it’s worth noting that the footer for this site is really good and very pretty. Since I recently wrote about footers, it’s good to see an example of one that works really really well.

Overall, this is a really good site, mostly because the application that it promotes is very very well designed and quite lovely. I think the site itself needs a little tweaking, but for the most part it is really great.

My Suggestions

  • Find something to hook the users in when they get to the site. Give them a place for the eye to go, especially once you have moved below the fold.
  • Make the homepage design more consistent with the application design.
  • Work on the cluttered and floating feeling of the homepage to make it more streamlined and useful, perhaps taking notes from how the features page is laid out.
  • Consider less links to pricing.

About the Author

Redd Horrocks

Redd Horrocks hails from South East England. She moved to Atlanta at the age of eighteen and has enjoyed her life here ever since. She has a degree in Communications and Media Studies and now works in Professional Theatre Administration. She is also a Freelance Writer and runs Distilled Rose, a personal finance blog. Redd also contributes to or manages four other blogs with topics ranging from Personal Finance to Vegetarian Cuisine.

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