Posts about “aesthetics”

Digital Literacy, Part 1: Cadence

By: October 3rd, 2013 3 Comments

What does literacy mean for those of us who create the web? In the first of this three-part series, interaction designer Andrew Maier looks at the political affordances of the web and the way in which cadence affects our work.

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Digital Literacy, Part 1: Cadence

The Relevance of User Experience: Using Every Opportunity to Impress

By: January 4th, 2011 13 Comments

Is it possible to calculate the ROI of great design? What about the cost-per-acquisition of a customer sold on User Experience? There are no second chances for first impressions, and even the smallest opportunity is a chance to “Wow” users. What you do with that opportunity can spark a chain of events that can make or break your business.

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The Relevance of User Experience: Using Every Opportunity to Impress

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