It’s in an eCommerce-site-owner’s best interests to appear credible. In the final installment of her two-part series, Raji Borthakur shares even more tips to help readers not only assess but plan for the improvement of a retail site.
Posts about “ecommerce”
It’s in an eCommerce-site-owner’s best interests to appear credible. Raji Borthakur provides readers with a checklist to help them not only assess but plan for the improvement of a retail site.
When used well, product videos can be a valuable asset to any e-commerce site. Usography founder Paul Bryan continues his e-commerce discussion with a journey into the ins and outs of product videos.
Monetizing social media is an elusive but desirable target for retailers both large and small. According to Forrester Research’s annual retail study with Shop.org, 72% of retailers plan to increase social marketing spending in 2011, and the ever-popular Facebook is unsurprisingly central to their strategy.