Posts about “social media”

Everything in Its Right Place: An Interview with Ahava Leibtag

By: October 15th, 2013 Comments Off

Spurred by the publication of Ahava’s first book, UX Booth editor Marli Mesibov interviewed content strategist Ahava Leibtag to explore the ways in which content and branding work hand in hand to shape a company’s experience.

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Everything in Its Right Place: An Interview with Ahava Leibtag

Considerations for the Facebook Commerce Experience

By: June 14th, 2011 12 Comments

Monetizing social media is an elusive but desirable target for retailers both large and small. According to Forrester Research’s annual retail study with Shop.org, 72% of retailers plan to increase social marketing spending in 2011, and the ever-popular Facebook is unsurprisingly central to their strategy.

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Considerations for the Facebook Commerce Experience

Complete Beginner’s Guide to Analytics

By: July 6th, 2010 38 Comments

Analysis has traditionally been a numbers game. Only recently, however, has this industry turned its focus towards more qualitative methods—the domain of user testing! In this article, we explore the intersection of user experience and web analytics, so that budding designers can add rigor to their process.

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Complete Beginner’s Guide to Analytics

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