Design research collects story-driven information about users, helping teams better understand the people for which they design. It includes pre-design interviews and post-design qualitative testing.

A User Experience Business of One A User Experience Business of One

UX Designers frequently help customers determine how their products resonate with end-users, but what about designers themselves? UX designer Jenny Grinblo explains how she applied the Business Model Canvas to lend style to her professional swagger.