Facebook didn’t just nail “social;” they created it. But where they sometimes fail – and where Google+ could win out – is usability. Liz Carlson of UserTesting shares results of their organization's latest usability study.
Many initial ethnographic research endeavors require significant ramp up time on the part of the researcher. Andrew describes how to use an informal diary study to jumpstart your next qualitative user research session.
Underestimating the power of user research can (and does) lead to sub-par project results. Centare Senior UX Consultant Gail Swanson explains how to prioritize projects by focusing a bit more on research.
User-centered design is tricky because people don't tend to act predictably. Contributor and Creative Director at The Phuse James Costa explains how useful personas can be to the oncoming design process.