The user account is the cornerstone of every web application. The author details his experience creating and refining user accounts. Following best practices and common sense, the author yields a set of guidelines to use when designing your own user-account section.

If you implement the following tips, not only will your users be able to mentally picture where they are when they crash-land on any of your site’s pages, but they’ll be aware of the many other things around them in relation to the site’s structure.

Ambient user experience defines the parts of an experience that goes beyond the obvious. Of course our websites need to do what users expect. But our job isn’t based on mediocrity. Elevate the experience. Setting up an ambient user experience promotes excitement and may lead to lasting change.