So it’s the second day of SXSW Interactive 2012 and I was looking for an interesting presentation to check out and I flipped through my pocket guide and came across a featured session called “The Secret Lives Of Links” given by Jared Spool.
About the
Author

Matthew Kammerer just wants things to make sense when you use them. His background in nonprofit work, business development, marketing, and consulting frequently puts him in touch with the end-users of different products and services. As the co-founder and community manager of UX Booth he interfaces with the User Experience community at large. Matthew anticipates receiving his B.S. in Business and Public Policy at Young Harris College in 2011. While Matthew is not explaining what User Experience means to his friends and family he enjoys good coffee and tasty sushi. Not at the same time, however.