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Submit a resourceWhy Does Interaction Design Matter? Let’s Look At The Evolving Subway Experience
Frog's Robert Fabricant dissects the ways that credit-card swipes work in New York's subway system, and finds an object lesson in user interfa…
Product Design: Old Ketchup Packet Heads for Trash
Some people rip off the corner of the packet with their teeth. Others, while driving, squirt the ketchup directly into their mouth, then add f…
Why Do Chairs Have Four Legs? The Cornerstones of Usable Websites
Without going into great detail about the structural design or integrity of a simple chair, they have four legs because if they didn’t we wo…
Netflix in Danger of Ruining their User Experience
Netflix CEO Reed Hastings wrote a blog post yesterday explaining his company’s recent decision to split up the streaming and DVD delivery se…
UX… Are we getting ripped off?!
As User Experience professionals we add a ton of value to the products and services that we design.
The Right Test at the Right Time
A/B testing is often spoken of as though in opposition to usability testing. In reality, the two types of tests answer different questions and…
The other side of intranet efficiency
I haven’t written anything about intranets on my blog yet. I worked for several years on intranet usability, and after years of counselling …
Designing for the Digital Age: How to Create Human-Centered Products and Services
Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s …
How to ace the UX job application
If you’re interested in getting a job in user experience (UX), what should you do to make a great first impression? I spoke to Leslie Founta…
10 Great Mobile Brand Experiences: Forrester
Mobile is so much more than an extension of the web; it is an opportunity for brands to develop next-generation customer experiences that rais…
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Latest Resources
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Fi Case study: Designing CNN
When CNN approached Fi it was a thrilling moment here at the agency. Since 1999 we saw the world famous news brand pioneer within the digital …
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Why most UX is shite
I was invited to speak at the MonkiGras event this week where getting a little sweary and ranty is kind of encouraged (it goes well with the c…
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A plea for progressive enhancement
This is vitally important people so listen up. The web now connects a third of our planet. Over 1.2 billion people [1] use the web on devices,…
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